01
Own the experience
Your trigger, your persona, your moment with the user — the surface is yours.
Audio Apps
Your service,
now on the headphone.
Audio Apps put your service in the ear — launched with a tap, a word, or a gesture. One integration, the whole platform.
Example — Fireflies
A use case that only works on the ear.
Fireflies captures meetings — but only the ones at a desk, with a laptop open. Together with their team, we built capture that starts with a tap on the headphone. No laptop, no phone, no app to open.
Now the in-person conversations — the hallway catch-up, the walking one-on-one — get captured too. A use case their app couldn't reach, and a reason for users to rely on Fireflies more.
Before: open laptop, find app, hit record.
Capture stopped at the desk. In-person meetings went unrecorded.
Now: tap the earbud, keep talking.
Hands-free capture, anywhere. Synced straight to Fireflies.
For service brands
Why ship on the ear.
02
New use cases
Audio-native interaction opens moments a phone app can't — hands full, on the move.
03
Reach without building
One integration reaches the platform — and new ways to grow engagement and recurring value.
The reach
20M+
Bragi will be on 20 million+ headphones in 2026. One integration, the whole base.
For their customers
What the listener gets.
Instant
One tap, word, or gesture. No unlock, no wait.
Hands-free
No screen to hold. Hands and eyes stay free.
In the moment
Help arrives when it matters — not after.
Personal
EQ, noise control, and preferences follow the user.
The library
What ships today.
The library ships with the Bragi platform and grows over time. Some apps are included with every Bragi-enabled product. Others come with the Bragi AI subscription. Brand partners shipping at scale can add their own.
Free with the platform
Included
Tap for Apple Music
Start your favourite playlist with one tap, word, or gesture. Instant music that fits the moment.
Fireflies
Capture meeting notes, voice notes, and recordings hands-free. Control Teams and Zoom from the earphone.
Watch demoBragi AI subscription
Premium
Play for Apple Music
Switch playlists, add EQ, shuffle, and noise filtering with a shortcut. Always match the moment.
Watch demoChat
Talk to ChatGPT in your ear. Ideas, advice, coaching — no screens, no typing.
Watch demoTranslate
Speak in one language, hear the answer in another. 30 languages, auto-detection, one tap to start.
Watch demoVoicemod
Press, speak, transform. 25+ playful voice filters. Record and share to any chat app.
For partners shipping > 500k units
Brand-specific
Brand Agent
Branded AI personality with product FAQs and upsell paths. A custom AI layer for high-volume partners.
Watch the demos
See it in action.
Premium
Chat
Talk to ChatGPT in your ear. Ideas, advice, coaching — no screens, no typing.
Long-press the action button. Ask anything. Hear the answer back in under a second. Walk, work, or commute — the conversation runs entirely on your headphones, with no phone interaction required.
Built on OpenAI. Voice handoff handled at the platform layer. Your brand sets the wake behaviour, persona, and surface integrations.
Included
Fireflies
Capture meeting notes, voice notes, and recordings hands-free. Control Teams and Zoom from the earphone.
Tap to start a recording. Tap again to stop. Voice notes get transcribed and synced to your Fireflies account. During Teams and Zoom calls, control mute, recording, and capture from the headphones — without alt-tabbing.
Works at the platform layer. No app-switching, no setup beyond signing in once.
Premium
Translate
Speak in one language, hear the answer in another. 30 languages, auto-detection, one tap to start.
Tap to start. Speak naturally. Hear the translation in your ear, privately. Auto-detection covers 10 languages out of the box; full coverage runs to 30 input/output pairs.
Built for travel, customer-facing roles, and anywhere a conversation crosses a language line. Latency stays sub-second on most pairs.
Premium
Play for Apple Music
Switch playlists, add EQ, shuffle, and noise filtering with a shortcut. Always match the moment.
More than just play and pause. Voice control to switch playlists, change albums, ask for an artist, or tune the EQ. Active noise filtering adapts as you move between rooms, streets, or transit.
Apple Music account required. Audio routes through Apple Music infrastructure — Bragi gives you the controls without reaching for the phone.
Brand-specific
Brand Agent
Branded AI personality with product FAQs and upsell paths. A custom AI layer for high-volume partners.
Your brand's voice, your product knowledge, your tone. Brand Agent answers customer questions about the headphones, walks them through setup, surfaces feature suggestions, and routes them to your support or upsell paths when needed.
Available for partners shipping more than 500k units. Configured in collaboration with the Bragi team — not a self-serve product.
Bring your service to the ear.
Ship your service across the Bragi platform, or distribute the library on your hardware.
